ResumeCraft: Early App Store Metrics That Matter (Not Just Big Numbers)
We launched our AI resume builder on iOS & Android less than a month ago. No ads. No influencers. Just organic traction.
Here’s what the data reveals:
Google Play
→ 44 device acquisitions
→ 0% change = stable organic growth
Strong early signal: users are finding us without paid spend → product-market fit brewing
Apple App Store
→ 236 downloads
→ 28.7% conversion rate (vs. 15–20% industry avg)
→ But only 12% CTR from 1.46K impressions
The takeaway?
Our listing converts like crazy — but we’re not getting enough eyes. Our icon/title aren’t stopping the scroll.
What we’re doing now:
→ A/B testing new screenshots + video previews
→ Optimizing ASO keywords for iOS search
→ Building referral loops to turn users into advocates
Key lessons for founders:
1⃣ Early traction ≠ big numbers. It’s about quality signals.
2⃣ High conversion > high impressions. Optimize your page first.
3⃣ Stability = strength. Zero % change? You’ve found your rhythm.
4⃣ iOS users convert better — but you have to earn their attention.
Thank you to our early adopters — your clicks, downloads, and feedback are shaping ResumeCraft’s future.
Try it today. Tell us what to build next.
ai-resume-ui-blue.vercel.app
Comments URL: https://news.ycombinator.com/item?id=45555987
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Source: news.ycombinator.com
