So, there’s this quietly fascinating trend popping up on some websites lately: brands are putting direct links to big LLMs—ChatGPT, Claude, Perplexity… and they’re not just throwing a “Tell me about us” query in there.
Instead, these links come with pre-written prompts that basically make the AI do the explaining for them. Like, “Here’s our product, here’s what you care about—summarize why we matter.”
It feels semi-neutral because it comes from the AI’s perspective, but it’s subtly marketing.
Genius, honestly.
It’s kind of like letting the AI sell your product without having to write any slick copy yourself. You can craft prompts for different personas, different roles, even comparisons with competitors, and boom—the AI does the rest.
I built a tiny thing to toy with this: https://LinkMyPrompt.com
You can make your own links with any prompt and see how different LLMs react. The possibilities are wild:
Targeted insights for specific users
Quick comparisons without writing tons of copy
Easy shareable AI summaries for teams or clients
Has anyone else been seeing this pop up?
Could this become the new way websites quietly explain themselves in the AI era?
Feels like a little hack in plain sight
check https://www.hiresuper.com/ footer as an example
Comments URL: https://news.ycombinator.com/item?id=45915030
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Source: news.ycombinator.com